2024 Manifesto: Design beyond screens!

One of my resolutions for the year is to push our team to make the leap from being design maestros to true though leaders!

And here’s action plan #1

As designers, we pour our heart and soul into every pixel we craft and are most eager to share our Figma files to our audience. Unfortunately, very few amongst us (including the seasoned ones) realise that simply sending over screens without context doesn’t do any justice to our brilliance. Especially when it comes to sharing this with senior executives who do not have the luxury of deciphering the maze of screens in their busy schedules :(

So, here's the hack …

Let's start leading the design conversation! Instead of sending files without context, let's craft a narrative around our designs that unfold the story behind your work!

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Why does your design exist? 

Dive into the BEFORE/CURRENT states, shedding light on the problems you're tackling. 

Highlight the pivotal moments of your proposed solution 

Showcase the exciting roadmap for future versions.

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What does this achieve? It transforms you into a design storyteller, linking user needs to business goals seamlessly. This approach isn't just about presenting a solution; it's about articulating a vision. Sure, it takes a bit more effort, but trust me – the impact of making our designs speak louder than pixels on a screen is MONUMENTAL