Strategy dilemmas: Skepticism, Speed or Vision

Feeling the heat from nimble competitors or game-changing innovations that could shake up your industry? As a design or product leader, when it comes to crafting a winning strategy, we’ve got three paths to consider:

Stay Skeptical:

Easy-peasy, right? Just brush off all the buzz as hype, stick to what you know, and make small tweaks here and there. Basically, wait until you realise the competitors have overtaken you, and then you play catch up :) 

Move fast and act quickly:

Love the rush of a roller coaster? Jump into action mode, throwing in quick fixes left, right and centre! But you realise pretty soon that being the first is overhyped and competitors who did the harder strategy and intentional planning overtake you.

Craft a vision and plan meticulously:

This is the least exciting option of all. It involves taking the time out from endless meetings to craft a bold vision for the future, socialise it with peers, build consensus with leadership and chart what would it take to bring that vision to fruition. 

So, which path speaks to you?